We encourage our clients to look at Affiliated Marketing as their field sales and marketing department

You will have consistent contact with your Business Manager through weekly phone conference sessions

Monthly posting letters keep you apprised of our activities and your business, including a review of the months activity by market and by customer

Overview

Principles traditionally faced a daunting decision once products had been identified and achieved some level of market success. How to role out a National Program? The frequent answer has been to recruit and deploy a team of regional based sales managers. Once the sales managers have been trained by the principle they are charged with lining up effective brokers and distributors. Once this was accomplished they assist with the introduction and consummation with key retailers.

Challenges

The challenges of this strategy are:

  • Time-the time it takes to recruit and train the “right” regional managers.
  • Knowledge-insuring the knowledge the regional manager has for the given market and the most effective representation for the market as it relates to given retailers.
  • Cost-Once product placement is achieved the day to day demand for a single of limited SKU focused representative may not be the most cost effective thus burdening a company with a fixed ongoing high overhead cost.

AMG can deliver both initial product placement and the critical ongoing management, which is the difference between long or short shelf life, via our existing trained, connected, and regionally located sales and marketing executives.

Information

Creative Sales and Marketing is the exclusive representative of the Affiliated Marketing Group. AMG offers a complete Sales and Marketing service and support through our 6 regional representatives. Our network penetrates Mass, Grocery, Drug, and Convenience channels of distribution.

AMG dramatically reduces the time it takes to introduce your product to the market. Staff is in place, has established understanding of the regional/local distribution and needs only training on your given product line.

AMG is staffed by an elite group of professionals with executive management backgrounds in one or more of the following areas of packaged goods retailing:

  • top 20 retailers
  • national/regional
  • manufacturer/distribution
  • national brokerage houses

AMG lowers and controls your cost by providing you an in house by providing you the highest quality of service at the time and place you need it today and on going. The range of service can be tailored to meet the specific service needed including the staffing of your V.P.of Sales and Marketing position with one of our trained staff to a complete field staff located to meet the market demands.

Service is completed by AMG through a customized set of reports updating you on everything from distribution agreements and retailer acceptance to retail audits.

For further information about AMG check out www.AffiliatedMarketingGroup.com